The country earned up to $4 million, about Shs 14 billion, by hosting the the International Association of Athletics Federations’ World Cross Country Athletics Championships at the end of March. The championship was held at Kololo Independence Grounds, Kampala.
This was revealed by Stephen Asiimwe, the Chief Executive Officer of Uganda Tourism Board (UTB).
Asiimwe told the press that Uganda hosted over 2,500 people and their expenditure is projected to have reached $4 million (sh14 billion) over the last 5 days.
He also noted that many delegations have stayed back to visit national parks and other tourism attraction sites and that this could increase the amount of money collected.
On average tourists to Uganda spend between $ 1000 - $2000 in a space of 2 to 4 nights.
Uganda’s team emerged third overall behind Kenya and Ethiopia, with Jacob Kiplimo winning one of the 4 individual gold medals available. Uganda’s senior men and junior women won bronze medals in the team events, while the mixed relay team finished 4th.
He gave the brief to journalists at the Uganda media centre on Monday ahead of the 4th African congress of accountants meeting to be held next month at Speke Resort Munyonyo. It will be held under the theme: Accountancy and Accountability: Transforming Africa's Economies.
The Uganda Tourism Board is partnering with the Institute of Certified Public Accountants (ICPAU) of Uganda to host the conference.
The president of the ICPAU to host the conference Protozio Begumisa says that the conference is another opportunity to market the Uganda Tourism sector.
According to Begumisa , ICPAU believes that a partnership with UTB to host the ACOA 2017 is an opportunity to showcase the country. In terms of tourism, this is the core of our partner and priority area of development.
“Uganda has 10 Game parks and 12 game reserves, something we believe the conference delegates will enjoy,” the UTB boss added.